Ethiopian video game publisher Qene Games, on Monday (April 11), signed a partnership agreement with Ethio Telecom to facilitate access to its games for local users. Thanks to the agreement, Qene Games will leverage the telecom operator’s fintech solutions to ease users’ subscriptions and in-app purchases.
For Dawit Abraham, Qene Games CEO, “ Africa has a great potential to become a major games exporter and compete in the global creative and entertainment industry. However, the first step we need to take to make this a reality is to give African creators easy access to sell their content in the African market.”
Considered the first video game publisher in Ethiopia, Qene Games has developed games like Kukulu, Gebeta, and Feta, inspired by African art and characters. In 2021, With its first two games, Kukulu and Gebeta, Qene Games won the best entertainment app and best app of the year award at Apps Africa Awards.